Stored Value Solutions UK Limited Cookie Notice

Last updated May 22, 2020.


Stored Value Solutions UK Limited (“SVS”, “we”, or “us”) is committed to protecting your privacy. This Cookie Notice explains:

  1. what types of cookies and similar technologies are placed on your device when you visit our website, or other internet sites and services that use our services;
  2. how SVS uses these cookies and similar technologies

Our Privacy Policy  can provide you with further details about how we use your personal information, although not all information captured through the use of cookies and similar technologies will identify you.

What are cookies?

Cookies are small text files that are sent to or accessed from your web browser or your device’s memory.  A cookie typically contains the name of the domain (internet location) from which the cookie originated, the “lifetime” of the cookie (i.e., when it expires) and a randomly generated unique number or other identifier. A cookie also may contain information about your device, such as user settings, browsing history and activities conducted while using other internet sites and services that use our services.

Does SVS use other similar technologies?

We use other similar technologies (which are also called cookies for the purposes of this policy) such as web beacons (also called pixel tags or clear gifs), tracking URLs, software development kits (SDKs).

  • Web beacons are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our site/services, opened an e-mail that SVS has sent them and verify clicks through information about links within the email. We use this information to review engagement with our emails.
  • Tracking URLs are custom generated links that help us understand where the traffic to the site and services comes from.
  • SDKs are small pieces of code within apps, which function like cookies and web beacons.

Who can drop cookies?

First-party cookies

First-party cookies are placed on your device directly by SVS. For example, SVS use first-party cookies to adapt our website to your browser’s language preferences and to better understand your use of our website.

Third- Party Cookies

Third-party cookies are placed on your device by our partners and service providers. For example, SVS use third-party cookies to measure user numbers on our website.

How long does a cookie stay on my device?

Session cookies

There are session cookies and persistent cookies. Session cookies only last until you close your browser. Our main use of session cookies is to support the operation of our services and store incomplete shopping cart information prior to purchase. This cookie expires on completion of your purchase, or for incomplete purchases when you clear your browser cache.

Persistent cookies

Persistent cookies have a longer lifespan and aren’t automatically deleted when you close your browser. These types of cookies are primarily used to improve your experience on the site, to prevent fraudulent transactions and for analytical purposes.

What does SVS use cookies for?

Like most providers of online services, we use cookies to secure our services and to help us to provide you with a good experience when you when you visit internet sites & services that use our services. To accomplish these purposes, SVS, will in certain cases, also link information from cookies with other personal information SVS holds about you. This means that in these cases we will know that the cookie information relates to you.

You can find more information about the individual cookies we use and purposes for which we use them in the table below:

Essential Cookies

These cookies are strictly necessary to help support the structure of the internet sites & services that are displayed to you when using our services. They perform functions like

ensuring the Site pages load quickly, improve navigation, allow you to return to webpages you have previously visited, and prevent fraudulent payment activity.

The legal basis for the use of essential cookies is our legitimate interest (Article 6(1)(f) GDPR)




Anti-forgery token


Used to prevent fraudulent transactions

Expires in 30 days

Shopping cart


Used to store any incomplete shopping cart information on the user’s machine

Deleted upon completion of the checkout process or until the browser cache is cleared


Used for load balancing infrastructure

Expires within 2 months

Session beacon


Used to ensure that the checkout process is completed by the original

Expires in 30 days

Analytics Cookies

These cookies are used for analytics purposes including to help us understand how our services are used. They help us to make the use of our services easier for you, and if necessary, to make improvements. The data is aggregated and anonymized to provide generalized, anonymized information.

The legal basis for the use of Analytics Cookies is your consent (Article 6(1)(a) GDPR).




Google Analytics (ga, _gat, _gid)

Used for to track visitors and for site performance analytics

Expire after 2 years

How can you control cookies?

Browser and devices controls

Some web browsers provide settings that allow you to control or reject cookies or to alert you when a cookie is placed on your computer.  The procedure for managing cookies is slightly different for each internet browser. You can check the specific steps in your particular browser help menu.

You also may be able to reset device identifiers by activating the appropriate setting on your mobile device. The procedure for managing device identifiers is slightly different for each device. You can check the specific steps in the help or settings menu of your particular device.

 Google Cookies

We use Google Analytics, which is a Google service that uses cookies and other data collection technologies to collect information about your use of the website and services in order to report website trends.

You withdraw your consent for these optional Google Analytics cookies by visiting or by downloading the Google Analytics opt-out browser add-on at

What happens if I disable all cookies?

The changes you make to your cookie preferences may make browsing our website a less satisfying experience. In some cases, for example where you disable an essential cookie identified above, you may even find yourself unable to use all or part of our site. If you delete cookies on your device after you opted out, you will need to opt-out again.

How to contact us?

If you have questions about this Cookie Notice, here’s how you can reach us at